--- title: "Channels and integrations overview" description: "Discover the messaging channels and integrations available in Interlinked AI — connect Instagram, Facebook Messenger, and WhatsApp to let your AI agent receive and respond to customer conversations automatically." section: "Channels and integrations" url: https://interlinked-ai.com/en/resources/docs/channels-and-integrations-overview lang: en lastUpdated: 2026-04-28 reviewedAt: 2026-04-28 --- # Channels and integrations overview ## What are channels in Interlinked Channels are the messaging platforms where your AI agent communicates with customers. When a customer sends a message on one of your connected channels, the AI agent receives it, processes it using your published configuration, and responds automatically — all within seconds. Interlinked currently supports three messaging channels, all powered by Meta: | Channel | Platform | Connection method | Best for | |---------|----------|-------------------|----------| | **Instagram** | Meta (Instagram Direct) | Meta OAuth redirect | Visual brands, retail, lifestyle, DTC businesses | | **Facebook Messenger** | Meta (Facebook Pages) | Meta OAuth redirect | Service businesses, local shops, community-driven brands | | **WhatsApp** | Meta (WhatsApp Business Platform) | Meta Embedded Signup | High-volume sales, customer service, appointment-based businesses | You can connect one, two, or all three channels. Each channel operates independently — the AI agent handles conversations on each platform according to your published workflow and business context.

Screenshot: The Channels section in AI Config showing the three channel cards with their connection status

## How channel connections work All three channels connect through **Meta** — the parent company behind Instagram, Facebook, and WhatsApp. The connection process uses Meta's official authorization flows, which means: - **No passwords are shared** with Interlinked — you authorize through Meta's own login screens - **You choose exactly which accounts** to connect (your Facebook Page, Instagram Professional account, or WhatsApp phone number) - **Permissions are scoped** to messaging — Interlinked requests only the permissions needed to receive and send messages on your behalf - **You can revoke access** at any time from your Meta Business settings

Tip

The connection process takes less than two minutes per channel. You will be redirected to Meta's authorization page, select the accounts you want to connect, and return to Interlinked with the channel active.

## Where to connect channels There are two places where you can connect channels: ### During onboarding The [Connect channels](/en/resources/docs/connect-channels) step in the onboarding wizard is the first opportunity to link your messaging platforms. You must connect at least one channel before you can publish and go live. ### After publishing Once your AI agent is live, you can add, reconnect, or manage channels from the [AI Config wizard](/en/resources/docs/edit-your-setup-from-ai-config). This is where you go to connect additional channels later or troubleshoot existing connections. ## What happens after you connect a channel Once a channel is connected and your AI agent is published: 1. **Incoming messages appear in the CRM** — Every customer conversation is visible in the [CRM inbox](/en/resources/docs/crm-overview), organized by channel and recency. 2. **The AI responds automatically** — Your agent uses the published workflow, product catalog, and business context to generate relevant replies. 3. **You can take manual control** — At any point, you can [switch to manual mode](/en/resources/docs/switch-between-ai-and-manual-control) to handle a conversation yourself. 4. **Conversation history is stored** — All messages (both AI and human replies) are saved and accessible in the CRM for up to six months. ## Supported media types Each channel supports different types of media in conversations: | Media type | Instagram | Facebook Messenger | WhatsApp | |------------|-----------|-------------------|----------| | Text messages | ✓ | ✓ | ✓ | | Images | ✓ | ✓ | ✓ | | Videos | ✓ | ✓ | ✓ | | Audio messages | — | — | ✓ | | Documents (PDF, etc.) | — | — | ✓ | | Stickers | — | — | ✓ | ## Channel-specific considerations Each platform has unique requirements and behaviors. The detailed guides cover everything you need: - **Instagram** requires a Professional account (Business or Creator). See [Connect Instagram](/en/resources/docs/connect-instagram). - **Facebook Messenger** requires a Facebook Page with messaging enabled. See [Connect Facebook Messenger](/en/resources/docs/connect-facebook-messenger). - **WhatsApp** uses the WhatsApp Business Platform (API) with Meta Embedded Signup, and has its own messaging limits and template requirements. See [Connect WhatsApp Business](/en/resources/docs/connect-whatsapp-business). ## Integrations beyond messaging Interlinked also supports integrations that extend your AI agent's capabilities beyond messaging: - **Google Calendar** — Required for appointment-based workflows. The AI agent can check availability, create events, and manage scheduling on your behalf. See [Google Calendar connection](/en/resources/docs/google-calendar-connection). Additional integrations may be added in future updates. The Channels and integrations section will be updated as new connections become available. ## Security and privacy Interlinked takes the security of your channel connections seriously: - All connections use **Meta's official OAuth flows** — your Meta credentials are never stored by Interlinked - Interlinked requests only the **minimum permissions** required for messaging operations - You can **revoke Interlinked's access** at any time from your Meta Business Settings without contacting support - Channel data is processed according to Interlinked's privacy policy and Meta's platform terms

Important

Never share your Meta password with any third-party service, including support representatives. Interlinked will never ask for your password. All connections happen through Meta's secure authorization screens.

## What to do next - **Connect your first channel** — Start with [Connect Instagram](/en/resources/docs/connect-instagram), [Connect Facebook Messenger](/en/resources/docs/connect-facebook-messenger), or [Connect WhatsApp Business](/en/resources/docs/connect-whatsapp-business) - **Manage existing connections** — See [Manage connected channels](/en/resources/docs/manage-connected-channels) - **Troubleshoot issues** — See [Meta connection troubleshooting](/en/resources/docs/meta-connection-troubleshooting)